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Introduction

Overview

Organize Campaign

Campaign Stages
Document the ProblemSelect an IssueDevelop a StrategyBroaden your CoalitionOpen CommunicationImplement ActivitiesEvaluation
Tools

Appendix

Document the Problem: Political Environment

This manual covers multiple areas of investigation for the documentation stage.

Sections within Document the Problem
Overview | Youth Tobacco Use | Illegal Sales | Store Marketing
Enforcement | Merchant Education | Political Environment

All aspects of the political environment must be investigated, no matter which public health issue is selected. It is the investigation of the political environment that tells us how easy or difficult it will be to win the desired policy and how to build an effective strategy to pursue it. Topics in this section include:
  • Opinion Leader Perceptions
  • The Governmental Record
  • Background on Key Decision Makers
Key Points


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TOOLS
Elected Official Profile:
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Document the Problem